Turn your products into consumer engagement platforms
Whether you produce tens of thousands products a day, or just a few hundred, TE-FOOD enables you to print serialized QR codes during packaging.
You can connect the serials to the batch information in order to
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create a digital twin of your physical products,
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provide end-to-end traceability information,
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establish conversation,
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and collect valuable information about your consumers.
Product serialization at Auchan
Improve brand image by digital authentication
Limited edition products, products with protected geographical indication, and traditional specialities are food industry segments which can benefit from serialization, and the improved digital authentication of the product’s origin.
Products like Scotch Whisky, Feta cheese, Cognac, Parmigiano-Reggiano, Australian beef are just a few of thousands of world known brands which are often counterfeited.
Product serialization and traceability enables food producers to fight off counterfeiting, and improve their brand image.